Bringing end to end clarity into communication

I planned and developed Versus’ new website, elevating the company’s brand perception to a new level. I also redesigned the platform and its stores — solutions that scale across the entire customer base.

Role

Product & Web Designer

Industry

HR Tech, Logistics, SaaS

Year

2025

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Website

The main challenge was turning a diverse set of services and products into a clear and easy-to-understand experience.

The strategy was to group them into three core offerings, each with its own dedicated page, clearly outlining benefits in a structured way.

At first glance, it was important to present the kits for what they are: beautifully crafted.

This animation is a great way to showcase the platform (still in its previous version).

Here’s the Gifts & Kits service page — designed to highlight the wide variety of available items.

This section quickly showcases the diversity of kits available for different occasions.

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The Platform + The Store

Here I explored the redesign of the platform and store, aimed at supporting growth and improving day-to-day usability.

Shipment tracking, reimagined

Users can now manage inventory and view more detailed information about each product.

VShop also got a complete refresh.

Creating an account doesn’t have to be boring.

Credits

Dann Leal

Web&Product Designer, Developer

Amanda Versus

Founder

Giovanna Ribeiro

Copywriter